Advisory Team

Morten Andersen

Senior Advisor — Microsoft Negotiations

15 years in software asset management and cloud cost optimisation. Former SAM practice lead at a Big 4 consultancy. Specialist in true-up defence, audit response strategy, Azure cost governance, and Microsoft security licensing. Advises enterprise procurement teams on compliance risk and licence inventory methodology.

15Years Experience

117+Published Articles

500+EA Engagements

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Areas of Expertise

What Morten Advises On

Azure Cost Management

Reserved Instance strategy, MACC structuring, AHUB analysis, and Azure spend governance for enterprise cloud programmes.

True-Up Compliance Defence

Preparing defensible true-up positions, disputing inflated counts, and managing Microsoft audit processes.

Software Asset Management

Licence inventory methodology, SA coverage analysis, and compliance programme design for complex enterprise estates.

Security Licensing Strategy

Microsoft Defender, Sentinel, Purview, and Entra licensing optimisation — separating what you need from what Microsoft sells.

SQL Server & Windows Server

Core-based licence analysis, AHUB activation, and on-premises to Azure migration licensing strategy.

GitHub & DevOps Licensing

GitHub Enterprise, GitHub Copilot, and Azure DevOps licence rationalisation and EA bundling strategy.

Published Research

Articles by Morten Andersen

Practical analysis grounded in 15 years of enterprise Microsoft licensing experience. No vendor affiliation. No filler.

2026-03-25

Annual vs Anniversary True-Up: Key

Microsoft EA true-up timing affects cash flow, compliance exposure, and negotiation leverage. Indepe...

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2026-03-25

Azure Cost Optimisation Guide for Enterprise

The definitive independent guide to Azure cost optimisation — Reserved Instances, Azure Hybrid Benef...

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2026-03-25

Azure Dev/Test Pricing: Maximising EA

Azure Dev/Test pricing offers 50–80% discounts on compute, Windows Server, and SQL Server for develo...

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2026-03-26

Azure DevOps Licensing: The Complete

Azure DevOps licensing guide for enterprise: Basic vs Basic+Test Plans, Pipelines parallel jobs, hos...

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2026-03-26

Azure DevOps vs GitHub: The Enterprise

Azure DevOps vs GitHub for enterprise: complete migration decision guide covering cost, capability, ...

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2026-03-25

How to Reduce Azure Egress Costs:

Azure data egress costs quietly consume 8–15% of enterprise Azure bills. Independent Microsoft licen...

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2026-03-25

Azure FinOps: Building a Cost

How enterprise organisations build a FinOps practice that actually reduces Azure costs — the team mo...

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2026-03-26

Azure-First EA Transition

Azure-first EA transition strategy: how to restructure your Microsoft Enterprise Agreement as Azure ...

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2026-03-25

How to Activate Azure Hybrid Benefit

Independent guide to Azure Hybrid Benefit activation — Windows Server and SQL Server savings calcula...

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2026-03-26

Azure Licensing and Cost Optimization

Master Azure licensing models, Reserved Instances, MACC, and Hybrid Benefit. Strategic guide for ent...

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2026-03-25

How to Use Azure MACC Commitments as

Azure MACC commitments carry significant value to Microsoft's revenue recognition. Independent Micro...

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2026-03-25

Azure MACC vs AWS EDP vs Google CUD

Independent comparison of Azure MACC, AWS EDP, and Google CUD cloud commitment contracts. Independen...

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Work Directly with Morten

Our engagements are led by senior advisors — not handed off to junior analysts. If your EA renewal, true-up, or Copilot licensing question requires direct expert input, start here.

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